MusicDatak is here to help.
At Rouge FM in Switzerland, staying attuned to our audience's preferences is paramount. MusicDatak has been instrumental in achieving this, particularly with its real-time satisfaction scoring. This feature allows us to gauge how our weekly playlist resonates with our target audience, ensuring that every track we play aligns with their current tastes and preferences.
Additionally, MusicDatak's recommendation engine, StationRadar, has been a revelation. It empowers us to be hyper-connected with our audience, ensuring that our playlist is not just current but also predictive. StationRadar's insights into emerging trends and audience preferences help us to continually refresh our playlist with new additions that our listeners love.
MusicDatak has helped us freshen our playlist by finding songs to add that our target audience are actively listening to. It has also helped us reach our P2 listeners as well as potential new listeners in a way traditional music research is unable to. We are receiving great feedback from our listeners already.
With MusicDatak, Tendance Ouest has transformed its music programming since January 2022. The tools provided enable us to precisely target our audience, curate unique tracks through the StationRadar, and conduct comprehensive scans of our music library with the AdvancedCoreCatalog. This perfect blend of human expertise and data-driven insights empowers us to deliver an exceptional radio experience to our listeners.
MUSICDATAK allows us to reach a digital audience. We played very early Begging by Maneskin with MUSICDATAK recommendations. It became a huge worldwide hit weeks after. With MUSICDATAK, we can create a cluster of positive differentiation.
MusicDatak revolutionizes radio research by addressing the inherent limitations of traditional human panel-based methods. We overcome challenges like panel stagnation and high costs, song misidentification, panel fatigue, incentive bias, and no predictive power. By leveraging AI and advanced algorithms, we offer dynamic, real-time insights and trend analysis capturing trends, radio airplays and online music consumption. Choose MusicDatak for a more effective, cost-efficient, and forward-looking approach to radio broadcasting.
Musicdatak is the first digital music research tool developed explicitly for radio broadcasters powered by algorithms.
MUSICDATAK® provides you with information and data analysis. Each week MUSICDATAK® processes the hits of each segment of your playlist.
MusiCoreChart® is your next generation call-out that analyzes your top 50 hits every week.
MusiCoreChart® is a fine ear on each hit: satisfaction score on your P1s and P2s, gender, mood, energy, bpm, music key, artist keywords, danceability, years, number of listens.
Immerse yourself in the rhythm of weekly insights with MusicDatak. Every week, we'll deliver the pulse of your station with our MusiCoreCharts, detailing your top 50 tracks. Plus, three times a year, our AdvancedCatalog offers an in-depth audit of your entire library. It's like having your research team in your pocket, always fine-tuning to your station's heartbeat.
StationRadar® is your recommendation engine that reveals your audience's hits before anyone else.
StationRadar® gives you audience satisfaction tracking on new releases.
AdvancedCoreCatalog® is your next-generation Auditorium.
AdvancedCoreCatalog® tests your library by delivering the data that makes your music programming software more intelligent.
AdvancedCoreCatalog® covers the macro and micro fields of your library.
We take your Station Fingerprint for your target (age, cities, preferred music format, preferred music genres, gender).
We connect to Spotify's API, Shazam's API and other relevant platforms.
We extract data directly from the APIs.
We verify and validate all data.
We enrich your database.
MusicDatak is designed to be incredibly versatile and accommodates a wide variety of music formats. Our platform is built with the radio industry’s diverse needs in mind, and we cater to stations that play all sorts of music genres and formats. Here are some of the music formats we support: CHR Top 40
Adult Contemporary (AC), Hot AC, Urban AC, Urban CHR, Classic Hits, Classic Rock, Soft AC, Jazz, Classical, Dance.
Rest assured, cancelling your MusicDatak membership is straightforward and hassle-free. Simply drop us an email and we'll take care of the rest. Remember, a standard notice period of 3 months is all it takes to ensure a smooth transition.
MusicDatak Does It All!